Willowbank Holiday Park

View prices & book 9.3 528 reviews
Gravel hardstanding pitches
Gravel hardstanding pitches
Family-friendly park
Lovely wooded driveway
Ainsdale and formby beaches five minutes' drive away
Sunset over the dog walk
Willows coffee and kitchen
Willows coffee and kitchen
Picnic benches around the park
1/157
Family-friendly park
Lovely wooded driveway
Ainsdale and formby beaches five minutes' drive away

  • Relaxed family-run touring park close to the Sefton coast
  • A five-minute drive to Formby beach; half an hour to Liverpool
  • Play area and dog walk area on site; great food pub 10 minutes' walk
A break by the beach? And one that’s likely to suit all family members – kids and dogs included? Make your way to Merseyside for a stay at Willowbank Holiday Park, a wonderfully welcoming and relaxed spot close to the Sefton coastline. This is a particularly splendid stretch of coast, as it’s home to England’s largest sand dune system, stretching for around 20 miles from Liverpool to Southport. Walking, cycling and birdwatching are popular pastimes around here – along with time spent on the beaches, paddling, building sandcastles and simply soaking up the sweeping views over the Irish Sea. The closest sands to the park are Ainsdale and Formby beaches (both about five minutes' drive), but you’ll also be in a great position for trips to Southport, Crosby beach or the buzzy city of Liverpool. You’ll have options for getting around too: there’s a bus stop at the end of the road and a railway just over a mile away, as well as local paths for walking or bike outings. The location of this family-run park is an attractive one, for sure, but that’s not all this place has to offer. The facilities are equally excellent too, with a play area and football pitch for the kids and a dedicated dog-walk area for canine customers and their companions. A launderette, wifi service and picnic tables are handy extra touches – and the bathroom blocks (with showers, toilets and accessible facilities) are kept immaculately clean. Final cherry on top? You’ll be able to walk to a much-loved local pub in about 10 minutes, for a tasty meal or a drink in the (hopefully) sunny garden.

Site type

Touring caravan pitches 38
Motorhome pitches 38
Open now
Opens 14 February

Tourist board rating

Please note
  • Under 18s must be accompanied by their parents or legal guardians.
  • Discount cards and gift vouchers cannot be applied to bookings made via Pitchup.com.
  • No hen/stag parties permitted via Pitchup.com.
  • Reception is unmanned after 5 p.m.. Please inform the site while on your way there should you expect to arrive after this time, so that the team can provide information about your unit/pitch.
  • Commercial vehicles (vehicles used for work-related purposes, carrying goods or fare-paying passengers) and sign-written vehicles are not permitted on site.
  • Units longer than 7.9 metres are not allowed.

Languages spoken

English

Open from Sat 14 Feb 2026 to

No availability here for your search criteria

Pitch types & availability

Accommodation

Tent pitchesTouring caravan pitchesMotorhome pitchesLodges, cabins, pods or hutsCaravans for hireRent a tent
Choose your dates
2 adults
0 children
0 dogs

Reviews

9.3

Overall rating from 528 Pitchup.com customers

  • 67%
    10
  • 8%
    9
  • 17%
    8
  • 2%
    7
  • 2%
    6
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    5
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    1
Location
 9
Value for money
 9
Accommodation
 9
Facilities / Activities
 9
Customer service
 9
Child friendliness
 9
Cleanliness
 10
Wifi
 9
Peaceful

94% would recommend this site to a friend

93% would stay here again

What customers say

This campsite offers spacious, well-maintained pitches and a range of excellent, clean facilities, including modern shower blocks. Its location is praised for its convenience to public transport, local amenities, and nearby beaches. Staff are consistently described as friendly and helpful. While road noise is mentioned by some, it generally doesn't detract from the peaceful atmosphere. The site is considered good value and highly recommended for return visits.

Summary AI-generated from Pitchup.com customer reviews

Reviews page 1 of 53
Arrival date (latest first)

Another excellent stay

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Alison B. 5 reviews

Electric grass touring pitch

Liked Love this site. Another great visit over the weekend with hubby and our 2 dogs. The new facilities block is amazing,

Recommend to friends Visit again

Lovely shower and toilet block, very…

Overall

10 out of 10
Location
 8
Value for money
 8
Facilities / Activities
 No rating
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Jill P. 1 review

Electric gravel and hardstanding touring pitch

Liked Lovely shower and toilet block, very clean and peaceful site

Recommend to friends Visit again

Easy check in, could go straight…

Overall

8 out of 10
Location
 8
Value for money
 6
Facilities / Activities
 8
Customer service
 8
Child friendliness
 No rating
Cleanliness
 6
Wifi
 8
Anonymous

Electric hardstanding and grass touring pitch

Liked Easy check in, could go straight to pitch. Large pitches close to facilities.
Dog walking area on site.
Coffee kiosk and sitting area was lovely.
Very friendly site, everybody would stop and talk.

Disliked Only negative was the pitch had rubbish on it from previous occupier. Obviously, this was the fault of the previous occupier but it needs a warden walk around before the next customer just to check for things like this.

Recommend to friends Visit again

Very clean amenities. Extremely big site…

Overall

7 out of 10
Location
 8
Value for money
 8
Facilities / Activities
 8
Customer service
 No rating
Child friendliness
 9
Cleanliness
 9
Wifi
 No rating
Lisa R. 3 reviews

Electric gravel and hardstanding touring pitch

Liked Very clean amenities. Extremely big site and very well ran. Two parks for children to play on. Easy access to water & waste removal etc.

Disliked Nothing to dislike, it is a great site! But due to being new to caravanning, we have realised that we prefer smaller caravan sites that are fully serviced.

Recommend to friends Visit again

the whole site was clean and…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 7
Anonymous

Electric hardstanding and grass touring pitch

Liked the whole site was clean and well maintained, friendly staff

Disliked maybe due to going in May but could do with more opening times for the food trailer onsite

Recommend to friends Visit again

.…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 10
Cleanliness
 10
Wifi
 10
 Gintas A. 1 review

Electric grass touring pitch

Liked .

Disliked .

Recommend to friends Visit again

Overall a great friendly, clean and tidy site.

Overall

8 out of 10
Location
 8
Value for money
 6
Facilities / Activities
 3
Customer service
 10
Child friendliness
 3
Cleanliness
 10
Wifi
 No rating
James W. 1 review

Electric hardstanding and grass touring pitch

Liked Very friendly staff, immaculately clean site, very well presented, one shower block is very nice and above expectations the other being the standard portakabin style but both can be used and distance to either isn’t that far. Great children’s play parks, I only didn’t rate 10* as for us it just lacked any social facilities. So we went off park every day for food and drink, the sparrow hawk by brunning and price is a 5 minute walk, and like all their venues was perfect, the road noise for us was a little loud too! That being said we were the last plot which was closest to the main road, we couldn’t hear road noise from other areas of the park, the little coffee and food van proved popular, I used this place the once and I would have again had we been around when it was open. Bus service into all local areas including Liverpool, Southport and Preston was again a short stroll. We did buses in both directions and it was very easy. Overall a great spotless clean site, with friendly staff, aesthetically pleasing, good links for public transport. All the facilities you need as a camper just not the facilities to keep our young children and teens entertained. The only reason I put we won’t stay here again is we were there for a family occasion and stayed there for this reason. We wouldn’t choose to go back to this area to holiday. However I would recommend this site for anybody looking to be in the Southport/formby area.

Disliked As touring sites go there is nothing to dislike.

Recommend to friends Visit again

Fantastic site, facilities excellent.…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Angela W. 2 reviews

Electric gravel and hardstanding touring pitch

Liked Fantastic site, facilities excellent.

Recommend to friends Visit again

Fabulous site...very modern and clean facilities,nice…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 John M. 1 review

Electric gravel and hardstanding touring pitch

Liked Fabulous site...very modern and clean facilities,nice and quiet,will definitely return

Recommend to friends Visit again

Fantastic park

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Daniel M. 2 reviews

Electric gravel and hardstanding touring pitch

Liked Peaceful beautifully kept park, Shower and bathroom facilities wow, marble tiles, staff very friendly and very helpful.
Enjoyed our stay very relaxing

Disliked Maybe could have done with a onsite shop

Recommend to friends Visit again

Features

Leisure on site

Bar or club house Cycle hire Evening entertainment Fishing Fitness centre Games room Indoor swimming pool Kids' club On-site restaurant/cafe Outdoor swimming pool Play area TV room Take away Tennis Watersports

Amenities on site

Bath available Composting toilet Dog park Drying room Food shop Free wifi Ice pack freezing Internet access Launderette Parent & baby washroom Pick-up from public transport Picnic table Portable toilet Pub toilets Public telephone Shower available Toilet block Washing-up area Wifi

Groups welcome

Family friendly Motorcycle friendly Rallies welcome Single-sex groups welcome Student groups welcome

Rules

Barbecue provided Barbecues allowed Campfires allowed Commercial vehicles allowed Dogs allowed Dogs allowed all year

Utilities

Charging facilities Chemical disposal Electric car charging point(s) Gas cylinders available Recycling available Renewable energy

Nearby amenities

Bar nearby Dog walk nearby Public transport nearby Shop nearby

Type

Large (51-200 pitches)

Nearby leisure

Cycling nearby Fishing nearby Golf nearby Horse riding nearby Indoor pool nearby Leisure/theme park nearby Mountain biking nearby Restaurant nearby Sailing nearby Surf school nearby Tennis nearby Watersports nearby

Touring and motorhomes

Motorhome service point Seasonal pitches

Location

Willowbank Holiday Park

Coastal Road

Ainsdale

Southport

Merseyside

England

PR8 3ST

Directions

Timezone

Europe/London BST (GMT+01:00)

GPS

53.58866°N
3.04412°W

Nearest transport

Coach
4.3 mi Eastbank Street
4.3 mi Eastbank Street
6.5 mi Eastway
Rail
0.9 mi Ainsdale Rail Station
1.9 mi Freshfield Rail Station
2.4 mi Hillside Rail Station
Ferry
10.2 mi Liverpool Belfast Ferry Terminal Bootle
12.4 mi Seacombe Ferry Terminal
12.7 mi Liverpool Isle of Man & Dublin Terminal
Airport
19 mi Liverpool John Lennon Airport

Please note: All distances on this page are calculated "as the crow flies" - please check actual distance depending on your mode of travel using the Get directions button above.

Local attractions

It's the natural attractions that bring many people to this area – and you can sample several of them easily enough from here, perhaps looking out for red squirrels in Formby Beach Woods (10 minutes' drive) or birdwatching at WWT Martin Mere (25 minutes). You could also take a walk on the 21-mile Sefton Coastal Path, get out for a game of golf at one of several local courses, stroll through the Botanic Gardens in Southport (10 minutes) or come face to face with the iron men of Antony Gormley’s 'Another Place' art installation on Crosby beach (20 minutes). A day out in Liverpool (half an hour) is a great idea – the city is packed with shops, attractions and museums (many of them free to visit, including the Museum of Liverpool and Tate Liverpool). If you’ve got kids with you on holiday, it's also handy to have places like Southport Pleasureland (10 minutes), Farmer Teds Adventure Farm (10 minutes) and Knowsley Safari (25 minutes) on your radar.

Water quality at nearby bathing waters

Name Distance Type 2020201920182017
Ainsdale 1.6 mi Sea N/AGoodGoodGood
Formby 3.8 mi Sea N/AExcellentExcellentExcellent
Southport 4.5 mi Sea N/AN/AGoodGood
Wallasey 10.8 mi Sea N/AGoodGoodGood
St Annes 11.1 mi Sea GoodGoodGoodGood

Data source: European Environment Agency

Must see

WWT Martin Mere Wetland Centre 7.6 mi

Croxteth Hall & Country Park 11.3 mi

Liverpool Football Club 12.1 mi

Customs and Excise National Museum 12.1 mi

Beacon Country Park 12.3 mi

National Trust

Formby 2.3 mi

Rufford Old Hall 10 mi

Mr Hardman's Photographic Studio 13.4 mi

Speke Hall, Garden and Estate 18.8 mi

Cycle routes

Find local routes on the National Cycle Network - over 12,000 miles of cycling routes.

Other

Ainsdale and the West End Path 0.9 mi

Freshfield and Dobson's Ride 1.9 mi

Freshfield - Old Formby 1.9 mi

Freshfield Dune Heath and Old Fisherman’s Path 1.9 mi

Freshfield and Fisherman's Path 1.9 mi

Local events

  • Lytham Festival (Wednesday, 1 July 2026 – Wednesday, 1 July 2026)

    Lytham St Annes, Lancashire 10.7 mi

  • Creamfields (Thursday, 27 August 2026 – Thursday, 27 August 2026)

    Warrington, Cheshire 24.3 mi

Please note: All distances on this page are calculated "as the crow flies" - please check actual distance depending on your mode of travel using the Get directions button above.

Want to know more about camping in Merseyside?

Frequently asked questions

  • Does Willowbank Holiday Park have a swimming pool? No View all features
  • Is Willowbank Holiday Park dog friendly? Yes View all features
  • What attractions are near Willowbank Holiday Park? It's the natural attractions that bring many people to this area – and you can sample several of them easily enough from here, perhaps looking out for red squirrels in Formby Beach … Read more
  • When can I check in and check out of Willowbank Holiday Park?
    Camping and touring
    Arrive:  1 p.m. –  8 p.m.
    Depart by:  12 p.m.
    Read more
  • How much does it cost to stay at Willowbank Holiday Park? From £32 (for 1 night, 2 adults) - prices may change depending on your dates and party.