Willowbank Holiday Park

View prices & book 9.3 657 reviews
Gravel hardstanding pitches
Family-friendly park
Lovely wooded driveway
Ainsdale and formby beaches five minutes' drive away

  • Relaxed family-run touring park close to the Sefton coast
  • A five-minute drive to Formby beach; half an hour to Liverpool
  • Play area and dog walk area on site; great food pub 10 minutes' walk
A break by the beach? And one that’s likely to suit all family members – kids and dogs included? Make your way to Merseyside for a stay at Willowbank Holiday Park, a wonderfully welcoming and relaxed spot close to the Sefton coastline. This is a particularly splendid stretch of coast, as it’s home to England’s largest sand dune system, stretching for around 20 miles from Liverpool to Southport. Walking, cycling and birdwatching are popular pastimes around here – along with time spent on the beaches, paddling, building sandcastles and simply soaking up the sweeping views over the Irish Sea. The closest sands to the park are Ainsdale and Formby beaches (both about five minutes' drive), but you’ll also be in a great position for trips to Southport, Crosby beach or the buzzy city of Liverpool. You’ll have options for getting around too: there’s a bus stop at the end of the road and a railway just over a mile away, as well as local paths for walking or bike outings. The location of this family-run park is an attractive one, for sure, but that’s not all this place has to offer. The facilities are equally excellent too, with a play area and football pitch for the kids and a dedicated dog-walk area for canine customers and their companions. A launderette, wifi service and picnic tables are handy extra touches – and the bathroom blocks (with showers, toilets and accessible facilities) are kept immaculately clean. Final cherry on top? You’ll be able to walk to a much-loved local pub in about 10 minutes, for a tasty meal or a drink in the (hopefully) sunny garden.

Site type

Touring caravan pitches 38
Motorhome pitches 38
Open now
Opens 14 February

Tourist board rating

Please note

Admission

  • Under 18s must be accompanied by their parents or legal guardians.

General

  • Discount cards and gift vouchers cannot be applied to bookings made via Pitchup.com.

Occupancy

  • No hen/stag parties permitted via Pitchup.com.

Reception

  • Reception is unmanned after 5 p.m.. Please inform the site while on your way there should you expect to arrive after this time, so that the team can provide information about your unit/pitch.

Vehicles

  • Commercial vehicles (vehicles used for work-related purposes, carrying goods or fare-paying passengers) and sign-written vehicles are not permitted on site.
  • Units longer than 7.9 metres are not allowed.

Languages spoken

English

Open from Sat 14 Feb 2026 to

No availability here for your search criteria

Pitch types & availability

Reviews

  • 68%
    10
  • 8%
    9
  • 15%
    8
  • 2%
    7
  • 2%
    6
  • 0%
    5
  • 0%
    4
  • 0%
    3
  • 0%
    2
  • 0%
    1
Location
9
Value for money
9
Accommodation
9
Facilities / Activities
9
Customer service
9
Child friendliness
9
Cleanliness
10
Wifi
9

94% would recommend this site to a friend

92% would stay here again

What customers say

Visitors praise this well-maintained site for its immaculately clean facilities, spacious pitches, and friendly, helpful staff. Its convenient location offers easy access to local attractions, beaches, and public transport links. Families highlight the play areas and dog-friendly amenities. While generally peaceful, some guests noted occasional road noise from the nearby bypass. Improvements to the shower block's dry areas have been mentioned.

Summary AI-generated from Pitchup.com customer reviews. Last updated 25/08/2026

Filter by topic

Reviews page 1 of 66
Arrival date (latest first)

Easy to find and access, pitches…

Overall

10 out of 10
Location
9
Value for money
9
Facilities / Activities
7
Customer service
9
Child friendliness
No rating
Cleanliness
10
Wifi
10

Electric hardstanding and grass touring pitch

Liked Easy to find and access, pitches reasonably level nice clean site , good wy-fi

Disliked pitched below silver birch tree car and caravan was covered in sap [pitch no 76]

this is just a suggestion not necessarily a dislike
better if there was a shop on site for essentials ,the burger/pizza van should stay open longer A wee bit impersonal with remote access
the provision of fully serviced pitches would be our preference

Recommend to friends Visit again

Very clean tidy site…

Overall

10 out of 10
Location
10
Value for money
10
Facilities / Activities
10
Customer service
No rating
Child friendliness
No rating
Cleanliness
7
Wifi
7

Electric gravel and hardstanding touring pitch

Liked Very clean tidy site

Disliked No mains water hookup

Recommend to friends Visit again

Site facilities…

Overall

8 out of 10
Location
8
Value for money
7
Facilities / Activities
8
Customer service
No rating
Child friendliness
No rating
Cleanliness
8
Wifi
6
Jo H. 3 reviews

Electric hardstanding and grass touring pitch

Liked Site facilities

Recommend to friends Visit again

Lovely site with brilliant amenities.…

Overall

10 out of 10
Location
10
Value for money
10
Facilities / Activities
10
Customer service
10
Child friendliness
No rating
Cleanliness
10
Wifi
10

Electric grass touring pitch

Liked Lovely site with brilliant amenities.

Disliked Nothing

Recommend to friends Visit again

Wonderful staff but lacking facilities

Overall

8 out of 10
Location
7
Value for money
9
Facilities / Activities
5
Customer service
10
Child friendliness
No rating
Cleanliness
8
Wifi
8

Electric hardstanding and grass touring pitch

Liked Wonderful friendly staff. Peaceful location.

Disliked Shower block in back field needs a refurbishment or replacement. Shower rooms are too small and lack a dry space for dressing.

Recommend to friends Visit again

The facilities were nice and clean.…

Overall

9 out of 10
Location
10
Value for money
9
Facilities / Activities
10
Customer service
10
Child friendliness
No rating
Cleanliness
9
Wifi
10
Jane H. 1 review

Electric gravel and hardstanding touring pitch

Liked The facilities were nice and clean. The little cafe van was very handy. The communication from the site was excellent. The local pub The Sparrow hawk was spectacular and only a 10 mins walk away!

Disliked Not really a dislike… our pitch was quite small and sadly had no sun at any time ! Pitch 9.l it was a shame as we had lovely weather 😳

Recommend to friends Visit again

Fantastic site and the owners should be rightfully very proud of it.

Overall

10 out of 10
Location
8
Value for money
9
Facilities / Activities
10
Customer service
10
Child friendliness
10
Cleanliness
10
Wifi
10

Electric hardstanding and grass touring pitch

Liked From contactless check in, to well maintained grounds and pitches.
Also the sensible pricing at the kitchen and all day breakfast options where fantastic as were the pizzas. This makes it an affordable last minute hassle free get away for my family and friends and we will definitely be regulars in the years ahead.
The wealth of information available through the app was also a great touch as were the Whatsapp videos on arrival.

Disliked Only slight grumble was the road noise but we knew that before booking.

Recommend to friends Visit again

Worry would be not being able to get a pitch when every one discovers.

Overall

10 out of 10
Location
10
Value for money
10
Facilities / Activities
10
Customer service
10
Child friendliness
No rating
Cleanliness
10
Wifi
10

Electric hardstanding and grass touring pitch

Liked Best site l have stayed on good sized well marked level pitches .
Lovely helpful staff .
Clean facilities.

Disliked Nothing negative about this site.

Recommend to friends Visit again

Would definitely be back in a heart beat

Overall

10 out of 10
Location
10
Value for money
10
Facilities / Activities
10
Customer service
10
Child friendliness
10
Cleanliness
10
Wifi
10

Electric gravel and hardstanding touring pitch

Liked From arriving a great welcome I got spotted driving in I was welcomed
And never been before and was handed a map of my pitch but all the info was sent before hand on WhatsApp (me being me)
Great clean and presented facility’s very well kept couldn’t fault it great 2 nights stay with my 2 children thankyou very much

Disliked Nothing!!!!

Recommend to friends Visit again

Clean, quiet and good toilet facilities.…

Overall

10 out of 10
Location
10
Value for money
10
Facilities / Activities
8
Customer service
10
Child friendliness
8
Cleanliness
10
Wifi
8

Electric hardstanding and grass touring pitch

Liked Clean, quiet and good toilet facilities.

Disliked More facilities in children’s park

Recommend to friends Visit again


Features

Leisure on site

Bar or club house Cycle hire Evening entertainment Fishing Fitness centre Games room Indoor swimming pool Kids' club On-site restaurant/cafe Outdoor swimming pool Play area TV room Take away Tennis Watersports

Amenities on site

Bath available Composting toilet Dog park Drying room Food shop Free wifi Ice pack freezing Internet access Launderette Parent & baby washroom Pick-up from public transport Picnic table Portable toilet Pub toilets Public telephone Shower available Toilet block Washing-up area Wifi

Groups welcome

Family friendly Motorcycle friendly Rallies welcome Single-sex groups welcome Student groups welcome

Rules

Barbecue provided Barbecues allowed Campfires allowed Commercial vehicles allowed Dogs allowed Dogs allowed all year

Utilities

Charging facilities Chemical disposal Electric car charging point(s) Gas cylinders available Recycling available Renewable energy

Nearby amenities

Bar nearby Dog walk nearby Public transport nearby Shop nearby

Type

Large (51-200 pitches)

Nearby leisure

Cycling nearby Fishing nearby Golf nearby Horse riding nearby Indoor pool nearby Leisure/theme park nearby Mountain biking nearby Restaurant nearby Sailing nearby Surf school nearby Tennis nearby Watersports nearby

Touring and motorhomes

Motorhome service point Seasonal pitches

Location

Willowbank Holiday Park

Coastal Road

Ainsdale

Southport

Merseyside

England

PR8 3ST

Directions

Timezone

Europe/London BST (GMT+01:00)

GPS

53.58866°N
3.04412°W

Nearest transport

Coach
4.3 mi Eastbank Street
4.3 mi Eastbank Street
6.5 mi Eastway
Rail
0.9 mi Ainsdale Rail Station
1.9 mi Freshfield Rail Station
2.4 mi Hillside Rail Station
Ferry
10.2 mi Liverpool Belfast Ferry Terminal Bootle
12.4 mi Seacombe Ferry Terminal
12.7 mi Liverpool Isle of Man & Dublin Terminal
Airport
19 mi Liverpool John Lennon Airport

Please note: All distances on this page are calculated "as the crow flies" - please check actual distance depending on your mode of travel using the Get directions button above.

Local attractions

It's the natural attractions that bring many people to this area – and you can sample several of them easily enough from here, perhaps looking out for red squirrels in Formby Beach Woods (10 minutes' drive) or birdwatching at WWT Martin Mere (25 minutes). You could also take a walk on the 21-mile Sefton Coastal Path, get out for a game of golf at one of several local courses, stroll through the Botanic Gardens in Southport (10 minutes) or come face to face with the iron men of Antony Gormley’s 'Another Place' art installation on Crosby beach (20 minutes). A day out in Liverpool (half an hour) is a great idea – the city is packed with shops, attractions and museums (many of them free to visit, including the Museum of Liverpool and Tate Liverpool). If you’ve got kids with you on holiday, it's also handy to have places like Southport Pleasureland (10 minutes), Farmer Teds Adventure Farm (10 minutes) and Knowsley Safari (25 minutes) on your radar.

Food and drink

  • Sparrowhawk Pub 0.3 mi
  • The Sparrowhawk Pub 0.3 mi
  • The Spitfire Pub 0.7 mi
  • Jade Gardens Restaurant 0.8 mi
  • Dolce Vita Restaurant 1 mi
  • The Mallard Pub 1 mi
  • Turmeric Restaurant 1 mi
  • Esperantos Bistro Restaurant 1 mi
  • Miller & Carter Restaurant 1.1 mi
  • Freshfield Hotel Pub 1.7 mi

Groceries

  • Co-op Food Supermarket 1 mi
  • Ainsdale Store Off-licence 1 mi
  • Spar Supermarket 1.8 mi
  • Aughton Wines Off-licence 2.1 mi
  • Waitrose Supermarket 2.3 mi
  • Spar Supermarket 2.4 mi
  • Bargain Booze Off-licence 2.4 mi
  • Tesco Supermarket 2.4 mi
  • Aldi Supermarket 2.7 mi
  • Bargain Booze Off-licence 2.8 mi

Parks and play

  • Ainsdale Village Park 1.3 mi
  • Duke Street Park 2.6 mi
  • Bedford Park 2.9 mi
  • Memorial Recreation Ground park 3.8 mi
  • Victoria Park 4.1 mi
  • Model Railway Village park 4.4 mi
  • Kings Gardens park 4.4 mi
  • Princess Park 4.5 mi
  • Skateboard Ramps Playground 4.6 mi
  • Lydiate Parish Hall Park 5.1 mi

Family days out

  • Southport Model Engineering Club Visitor attraction 3.6 mi
  • Silocks Jackpot Amusements Amusement arcade 4.5 mi
  • Silcock's Funtime Amusements Amusement arcade 4.5 mi
  • Wadbrooks Golden Sovereign Amusement arcade 4.5 mi
  • Silcock's Amusements Amusement arcade 4.5 mi
  • Silcock's Funland Amusement arcade 4.5 mi
  • Fernley Observatory Visitor attraction 5.3 mi

Public transport

  • LIVERPOOL RD/WOODVALE RD 0.2 mi
  • WOODVALE TERMINUS/DUNLOP AVE 0.2 mi
  • WOODVALE RD/VALE CRESCENT 0.2 mi
  • PINFOLD LN/GLENEAGLES DR 0.2 mi
  • GLENEAGLES DR/PINFOLD LN 0.3 mi
  • PINFOLD LN/LIVERPOOL RD 0.3 mi
  • LIVERPOOL RD/MEADOW LN 0.3 mi
  • LIVERPOOL RD/PINFOLD LN 0.3 mi
  • MEADOW LN/CHERRY RD 0.4 mi
  • CHERRY RD/LILAC AVE 0.4 mi

Beaches

  • Taylor's Bank 4.9 mi

What’s nearby

  • Southport and Ainsdale Golf Club Golf course 1.7 mi
  • Hillside Golf Club Golf course 1.8 mi
  • Formby Ladies Golf Club Golf course 1.9 mi
  • Royal Birkdale Golf Club Golf course 2.5 mi
  • Scarisbrick Marina 4.8 mi
  • Southport Municipal Golf Course 5.5 mi
  • Hurlston Hall Golf Club Golf course 5.5 mi
  • Southport Old Links Golf Club Golf course 5.5 mi
  • Hesketh Golf Club Golf course 5.8 mi
  • The West Lancashire Golf Club Golf course 5.9 mi

Local services

  • Woodvale Pharmacy 0.3 mi
  • Ainsdale Centre for Health And Wellbeing Doctors 0.4 mi
  • Fishlocks Chemist Pharmacy 1 mi
  • Ainsdale Village Surgery Doctors 1 mi
  • Ainsdale Medical Centre Doctors 1 mi
  • Hirshman's Pharmacy 1 mi
  • Shell Fuel station 1.1 mi
  • EG On the Move Fuel station 1.4 mi
  • Freshfield Surgery Doctors 1.9 mi
  • Ryder's Chemist Pharmacy 1.9 mi

© OpenStreetMap contributors

Must see

WWT Martin Mere Wetland Centre 7.6 mi

Croxteth Hall & Country Park 11.3 mi

Liverpool Football Club 12.1 mi

Customs and Excise National Museum 12.1 mi

Beacon Country Park 12.3 mi

National Trust

Formby 2.3 mi

Rufford Old Hall 10 mi

Mr Hardman's Photographic Studio 13.4 mi

Speke Hall, Garden and Estate 18.8 mi

Cycle routes

Find local routes on the National Cycle Network - over 12,000 miles of cycling routes.

Other

Ainsdale and the West End Path 0.9 mi

Freshfield and Dobson's Ride 1.9 mi

Freshfield - Old Formby 1.9 mi

Freshfield Dune Heath and Old Fisherman’s Path 1.9 mi

Freshfield and Fisherman's Path 1.9 mi

Local events

  • Creamfields (Thursday, 27 August 2026 – Thursday, 27 August 2026)

    Warrington, Cheshire 24.3 mi

Please note: All distances on this page are calculated "as the crow flies" - please check actual distance depending on your mode of travel using the Get directions button above.

Want to know more about camping in Merseyside?

Frequently asked questions

  • Does Willowbank Holiday Park have a swimming pool? No View all features
  • Is Willowbank Holiday Park dog friendly? Yes View all features
  • What attractions are near Willowbank Holiday Park? It's the natural attractions that bring many people to this area – and you can sample several of them easily enough from here, perhaps looking out for red squirrels in Formby Beach … Read more
  • When can I check in and check out of Willowbank Holiday Park?
    Camping and touring
    Arrive:  1 p.m. –  8 p.m.
    Depart by:  12 p.m.
    Read more
  • How much does it cost to stay at Willowbank Holiday Park? From £32 (for 1 night, 2 adults) - prices may change depending on your dates and party.