Willowbank Holiday Park

View prices & book 9.3 539 reviews
Gravel hardstanding pitches
Gravel hardstanding pitches
Family-friendly park
Lovely wooded driveway
Ainsdale and formby beaches five minutes' drive away
Sunset over the dog walk
Willows coffee and kitchen
Willows coffee and kitchen
Picnic benches around the park
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Family-friendly park
Lovely wooded driveway
Ainsdale and formby beaches five minutes' drive away

  • Relaxed family-run touring park close to the Sefton coast
  • A five-minute drive to Formby beach; half an hour to Liverpool
  • Play area and dog walk area on site; great food pub 10 minutes' walk
A break by the beach? And one that’s likely to suit all family members – kids and dogs included? Make your way to Merseyside for a stay at Willowbank Holiday Park, a wonderfully welcoming and relaxed spot close to the Sefton coastline. This is a particularly splendid stretch of coast, as it’s home to England’s largest sand dune system, stretching for around 20 miles from Liverpool to Southport. Walking, cycling and birdwatching are popular pastimes around here – along with time spent on the beaches, paddling, building sandcastles and simply soaking up the sweeping views over the Irish Sea. The closest sands to the park are Ainsdale and Formby beaches (both about five minutes' drive), but you’ll also be in a great position for trips to Southport, Crosby beach or the buzzy city of Liverpool. You’ll have options for getting around too: there’s a bus stop at the end of the road and a railway just over a mile away, as well as local paths for walking or bike outings. The location of this family-run park is an attractive one, for sure, but that’s not all this place has to offer. The facilities are equally excellent too, with a play area and football pitch for the kids and a dedicated dog-walk area for canine customers and their companions. A launderette, wifi service and picnic tables are handy extra touches – and the bathroom blocks (with showers, toilets and accessible facilities) are kept immaculately clean. Final cherry on top? You’ll be able to walk to a much-loved local pub in about 10 minutes, for a tasty meal or a drink in the (hopefully) sunny garden.

Site type

Touring caravan pitches 38
Motorhome pitches 38
Open now
Opens 14 February

Tourist board rating

Please note
  • Under 18s must be accompanied by their parents or legal guardians.
  • Discount cards and gift vouchers cannot be applied to bookings made via Pitchup.com.
  • No hen/stag parties permitted via Pitchup.com.
  • Reception is unmanned after 5 p.m.. Please inform the site while on your way there should you expect to arrive after this time, so that the team can provide information about your unit/pitch.
  • Commercial vehicles (vehicles used for work-related purposes, carrying goods or fare-paying passengers) and sign-written vehicles are not permitted on site.
  • Units longer than 7.9 metres are not allowed.

Languages spoken

English

Open from Sat 14 Feb 2026 to

No availability here for your search criteria

Pitch types & availability

Accommodation

Tent pitchesTouring caravan pitchesMotorhome pitchesLodges, cabins, pods or hutsCaravans for hireRent a tent
Choose your dates
2 adults
0 children
0 dogs

Reviews

9.3

Overall rating from 539 Pitchup.com customers

  • 67%
    10
  • 8%
    9
  • 17%
    8
  • 2%
    7
  • 2%
    6
  • 0%
    5
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    1
Location
 9
Value for money
 9
Accommodation
 9
Facilities / Activities
 9
Customer service
 9
Child friendliness
 9
Cleanliness
 10
Wifi
 9
Peaceful

94% would recommend this site to a friend

93% would stay here again

What customers say

This campsite offers spacious, well-maintained pitches and a range of excellent, clean facilities, including modern shower blocks. Its location is praised for its convenience to public transport, local amenities, and nearby beaches. Staff are consistently described as friendly and helpful. While road noise is mentioned by some, it generally doesn't detract from the peaceful atmosphere. The site is considered good value and highly recommended for return visits.

Summary AI-generated from Pitchup.com customer reviews

Reviews page 1 of 54
Arrival date (latest first)

A very nice site and enjoyable experience.

Overall

9 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 8
Customer service
 10
Child friendliness
 10
Cleanliness
 10
Wifi
 10
Anonymous

Electric hardstanding and grass touring pitch

Liked The location was perfect for easy vehicle access to both Ainsdale and Formby beach. The staff were very friendly, facilities clean and in good condition, check in by ANPR and pre arrangement of pitch excellent.
The dog walk is one of the nicest I've seen. It's enclosed and peaceful.

Disliked Although prewarned about it, the road noise from the Formby bye pass was quite loud for our pitch. It only affects a small area of the site and the trade off was the proximity to the children's play area. Yje play area itself would benefit from a few more pieces of equipment.

Recommend to friends Visit again

100%

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 8
Customer service
 10
Child friendliness
 8
Cleanliness
 10
Wifi
 10
 stephen s. 2 reviews

Electric hardstanding and grass touring pitch

Liked The site playground toilets showers food vendor

Recommend to friends Visit again

Would definitely stay at this site again. Plenty of room per pitch.

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 10
Cleanliness
 10
Wifi
 9
Anonymous

Electric hardstanding and grass touring pitch

Liked Location to the beach. Clean site, very friendly. We liked how organised the site was. Text with check in details, which pitch we had, local area map and café menu.

Disliked Sometimes there was a queue for the bathroom as there weren't many showers, didn't put us off, main block was like a hotel.

Recommend to friends Visit again

Der Platz ist schön angelegt und…

Overall

8 out of 10
Location
 8
Value for money
 8
Facilities / Activities
 8
Customer service
 10
Child friendliness
 No rating
Cleanliness
 9
Wifi
 10
 Ingrid J. 1 review

Electric gravel and hardstanding touring pitch

Liked Der Platz ist schön angelegt und sauber.
Wenn der Platz gefüllt ist, könnte es im Waschhaus zu eng werden.
Für Stadtbesichtigungen Liverpool sehr gut gelegen.

Disliked Durch die naheliegenden Straßen recht lauter Verkehrslärm

Recommend to friends Visit again

Lovely place - clean toilet block…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 No rating
Customer service
 No rating
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Tim W. 1 review

Electric gravel and hardstanding touring pitch

Liked Lovely place - clean toilet block and great transport links

Recommend to friends Visit again

Peaceful…

Overall

5 out of 10
Location
 5
Value for money
 4
Facilities / Activities
 3
Customer service
 1
Child friendliness
 No rating
Cleanliness
 6
Wifi
 2
 nigel A. 1 review

Electric gravel and hardstanding touring pitch

Liked Peaceful

Disliked No owners present , no interaction

Recommend to friends Visit again

Great site and very clean. We…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Sue M. 1 review

Electric hardstanding and grass touring pitch

Liked Great site and very clean. We loved the little dog area!
Large pitch.
Easy arrival.

Disliked Nothing we did not like

Recommend to friends Visit again

Lovely and clean and the staff…

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 No rating
Anonymous

Electric hardstanding and grass touring pitch

Liked Lovely and clean and the staff was very helpful and friendly, will defo be coming back

Recommend to friends Visit again

Another excellent stay

Overall

10 out of 10
Location
 10
Value for money
 10
Facilities / Activities
 10
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Alison B. 5 reviews

Electric grass touring pitch

Liked Love this site. Another great visit over the weekend with hubby and our 2 dogs. The new facilities block is amazing,

Recommend to friends Visit again

Lovely shower and toilet block, very…

Overall

10 out of 10
Location
 8
Value for money
 8
Facilities / Activities
 No rating
Customer service
 10
Child friendliness
 No rating
Cleanliness
 10
Wifi
 10
 Jill P. 1 review

Electric gravel and hardstanding touring pitch

Liked Lovely shower and toilet block, very clean and peaceful site

Recommend to friends Visit again

Features

Leisure on site

Bar or club house Cycle hire Evening entertainment Fishing Fitness centre Games room Indoor swimming pool Kids' club On-site restaurant/cafe Outdoor swimming pool Play area TV room Take away Tennis Watersports

Amenities on site

Bath available Composting toilet Dog park Drying room Food shop Free wifi Ice pack freezing Internet access Launderette Parent & baby washroom Pick-up from public transport Picnic table Portable toilet Pub toilets Public telephone Shower available Toilet block Washing-up area Wifi

Groups welcome

Family friendly Motorcycle friendly Rallies welcome Single-sex groups welcome Student groups welcome

Rules

Barbecue provided Barbecues allowed Campfires allowed Commercial vehicles allowed Dogs allowed Dogs allowed all year

Utilities

Charging facilities Chemical disposal Electric car charging point(s) Gas cylinders available Recycling available Renewable energy

Nearby amenities

Bar nearby Dog walk nearby Public transport nearby Shop nearby

Type

Large (51-200 pitches)

Nearby leisure

Cycling nearby Fishing nearby Golf nearby Horse riding nearby Indoor pool nearby Leisure/theme park nearby Mountain biking nearby Restaurant nearby Sailing nearby Surf school nearby Tennis nearby Watersports nearby

Touring and motorhomes

Motorhome service point Seasonal pitches

Location

Willowbank Holiday Park

Coastal Road

Ainsdale

Southport

Merseyside

England

PR8 3ST

Directions

Timezone

Europe/London BST (GMT+01:00)

GPS

53.58866°N
3.04412°W

Nearest transport

Coach
4.3 mi Eastbank Street
4.3 mi Eastbank Street
6.5 mi Eastway
Rail
0.9 mi Ainsdale Rail Station
1.9 mi Freshfield Rail Station
2.4 mi Hillside Rail Station
Ferry
10.2 mi Liverpool Belfast Ferry Terminal Bootle
12.4 mi Seacombe Ferry Terminal
12.7 mi Liverpool Isle of Man & Dublin Terminal
Airport
19 mi Liverpool John Lennon Airport

Please note: All distances on this page are calculated "as the crow flies" - please check actual distance depending on your mode of travel using the Get directions button above.

Local attractions

It's the natural attractions that bring many people to this area – and you can sample several of them easily enough from here, perhaps looking out for red squirrels in Formby Beach Woods (10 minutes' drive) or birdwatching at WWT Martin Mere (25 minutes). You could also take a walk on the 21-mile Sefton Coastal Path, get out for a game of golf at one of several local courses, stroll through the Botanic Gardens in Southport (10 minutes) or come face to face with the iron men of Antony Gormley’s 'Another Place' art installation on Crosby beach (20 minutes). A day out in Liverpool (half an hour) is a great idea – the city is packed with shops, attractions and museums (many of them free to visit, including the Museum of Liverpool and Tate Liverpool). If you’ve got kids with you on holiday, it's also handy to have places like Southport Pleasureland (10 minutes), Farmer Teds Adventure Farm (10 minutes) and Knowsley Safari (25 minutes) on your radar.

Water quality at nearby bathing waters

Name Distance Type 2020201920182017
Ainsdale 1.6 mi Sea N/AGoodGoodGood
Formby 3.8 mi Sea N/AExcellentExcellentExcellent
Southport 4.5 mi Sea N/AN/AGoodGood
Wallasey 10.8 mi Sea N/AGoodGoodGood
St Annes 11.1 mi Sea GoodGoodGoodGood

Data source: European Environment Agency

Must see

WWT Martin Mere Wetland Centre 7.6 mi

Croxteth Hall & Country Park 11.3 mi

Liverpool Football Club 12.1 mi

Customs and Excise National Museum 12.1 mi

Beacon Country Park 12.3 mi

National Trust

Formby 2.3 mi

Rufford Old Hall 10 mi

Mr Hardman's Photographic Studio 13.4 mi

Speke Hall, Garden and Estate 18.8 mi

Cycle routes

Find local routes on the National Cycle Network - over 12,000 miles of cycling routes.

Other

Ainsdale and the West End Path 0.9 mi

Freshfield and Dobson's Ride 1.9 mi

Freshfield - Old Formby 1.9 mi

Freshfield Dune Heath and Old Fisherman’s Path 1.9 mi

Freshfield and Fisherman's Path 1.9 mi

Local events

  • Lytham Festival (Wednesday, 1 July 2026 – Wednesday, 1 July 2026)

    Lytham St Annes, Lancashire 10.7 mi

  • Creamfields (Thursday, 27 August 2026 – Thursday, 27 August 2026)

    Warrington, Cheshire 24.3 mi

Please note: All distances on this page are calculated "as the crow flies" - please check actual distance depending on your mode of travel using the Get directions button above.

Want to know more about camping in Merseyside?

Frequently asked questions

  • Does Willowbank Holiday Park have a swimming pool? No View all features
  • Is Willowbank Holiday Park dog friendly? Yes View all features
  • What attractions are near Willowbank Holiday Park? It's the natural attractions that bring many people to this area – and you can sample several of them easily enough from here, perhaps looking out for red squirrels in Formby Beach … Read more
  • When can I check in and check out of Willowbank Holiday Park?
    Camping and touring
    Arrive:  1 p.m. –  8 p.m.
    Depart by:  12 p.m.
    Read more
  • How much does it cost to stay at Willowbank Holiday Park? From £32 (for 1 night, 2 adults) - prices may change depending on your dates and party.